WORKSHOPS
ALIGN YOUR
purpose
DEFINE YOUR
mission
A program designed to guide you in building an authentic personal brand that aligns with your values and truly resonates with your audience.
BRAND FOCUS
We will create a cohesive brand strategy based on the “Four Pillars of Branding” – Purpose, Personality, Positioning, Perception.
WORKSHOPS
Session 1
DISCOVERY
Unclear about your offering?
Deep-dive in to your business foundation and articulate your unique story
Set clear business goals aligned with your vision
Clarify your offering and solidify your brand's mission
Session 2
PURPOSE
Feeling disconnected from your brand’s core?
Reconnect with your values to guide your brand’s storytelling and decision-making
Gain clarity on why your brand exists and how it serves both you and your audience
Reignite your passion and discover your brand’s higher purpose for long-term alignment
Session 3
PERSONALITY
Struggling to emotionally connect with your audience?
Develop a relatable archetype that resonates with your audience
Explore what attributes make your brand cohesive and memorable
Create a consistent brand character to ensure your voice and messaging are impactful
Session 4
POSITIONING
Unclear about how to stand out from competitors?
Identify your ideal audience and segment them effectively based on their needs and values
Understand your audience’s pain points to better position your brand
Differentiate your brand from your competitors by analysing key players
Session 5
PERCEPTION
Inconsistent branding and messaging holding you back?
Create a brief to define a cohesive brand identity aligned with your vision
Develop a mood board to connect your brand's aesthetic with your audience
Ensure consistency across all brand touchpoints
Session 6
MARKETING ANALYSIS
Not converting leads in to clients?
Analyse your current marketing efforts and identify areas for improvement
Create a tailored marketing strategy that focuses on engagement and long-term growth
Set SMART goals that track progress and keep your brand on course
Session 7
ACTION PLAN
Let's craft a roadmap to bring your vision to life!
Fine-tune your business blueprint
Develop a creative brief for branding and messaging
Set realistic goals and actionable steps
PACKAGES
Introductory offers
Package One
BRAND BLUEPRINT
Lay your brand's foundations
Sessions included:
✦ Discovery (2 hours)
✦ Purpose (1 hour)
✦ Personality (1 hour)
✦ Action planning (1 hour)
✦ Assignments
Unlimited support in-between sessions
Duration: 1 month
Cost: £1,600
Package Two
BRAND COMPASS
Build foundations and grow your business
Sessions included:
✦ Discovery session (2 hours)
✦ Purpose (90 mins)
✦ Personality (90 mins)
✦ Positioning (90 mins)
✦ Perception (90 mins)
✦ Marketing (90 mins)
✦ Action planning (1 hour)
✦ Assignments
✦ Unlimited support in-between sessions
Duration: 2 months
Cost: £3,200
Team Workshops
BRAND NAVIGATOR
Align your brand with your team's vision
Sessions included:
✦ Discovery session (2 hours)
✦ Purpose (90 mins)
✦ Personality (90 mins)
✦ Positioning (90 mins)
✦ Perception (90 mins)
✦ Marketing (90 mins)
✦ Action planning (1 hour)
✦ Team assignments and exercises
✦ Unlimited support in-between sessions
Duration: Agreed on a project basis
Cost:
Tailored to your requirements
Sessions can be in-person or via online video calls